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Aduna Wins £100K Make Baobab Famous Campaign in Pitch to Rich

WOW what a ride! Thank you SO MUCH to every single one of you - our amazing and now truly global Aduna Feel Good Tribe! Because of your incredible support, we finished as a runner up in Virgin's Pitch to Rich competition and have been granted a whopping £100,000 towards our Make Baobab Famous Campaign!

During the contest, 12,000 people voted to Make Baobab Famous & our campaign was shared on Facebook over 22,000 times! That's a lot of people who now know about the magical Baobab fruit and its potential to transform millions of lives. 

From Ghanaian paramount chiefs, to surfers in Byron Bay, yogis in Ubud and Tibetan monks, baobab love has been blossoming with an unstoppable force as positive people worldwide made our Make Baobab Famous campaign go viral! 

If you haven't tried The Feel Good Fruit yet click the banner above for a free sachet! To stay updated & keep helping us transform lives, you can sign up to our Make Baobab Famous campaign here.

Thank you ALL so much for taking us one giant step closer to making the inspiring possibility of baobab a reality.