One fruit.10 million livelihoods \r\nFor Rural Africa.\r\nAduna’s mission is to create demand for under-utilised natural products from small producers in rural Africa – starting with the nutrient-dense baobab fruit. Baobab trees grow in 32 countries and are entirely community-owned. 10 million households can provide baobab from the existing crop that grows so abundantly, it goes mainly to waste. National Geographic estimates that a global demand for baobab could be worth $1bn to rural Africa every year.\r\nThe only problem is that 95% of people have never heard of it. Aduna is on a mission to Make Baobab Famous and turn The Inspiring Possibility of Baobab into a reality. Sign up here to help us... it can and will transform millions of lives!