One fruit.10 million livelihoods 

For Rural Africa.

Aduna’s mission is to create demand for
under-utilised natural products from small producers in
rural Africa – starting with the nutrient-dense baobab fruit. Baobab
trees grow in 32 countries and are entirely community-owned.
10 million households can provide baobab from the existing crop
that grows so abundantly, it goes mainly to waste. National
Geographic estimates that a global demand for baobab could be
worth $1bn to rural Africa every year.

The only problem is that 95% of people have never heard of it.  Aduna is on a mission to Make Baobab Famous and turn The Inspiring Possibility of Baobab into a reality. Sign up here to help us... it can and will transform millions of lives!